Balenciaga has enlisted personalities including Winona Ryder, Harris Dickinson, Danielle Deadwyler, Labrinth and Hudson Williams for Creative Director Pierpaolo Piccioli's latest campaign.

Piccioli commented 'I chose individuals, not characters. Human beings with distinct stories, faces marked by experience, vulnerability, and nuance. I was not looking for constructed personas, but for real presence. At the centre of Summer 26 is the creation of a new community - different, yet connected by shared values: respect, sensitivity, strength, freedom'.